Centric Brands Names Rob Smith President of Kids Division
Rob Smith, President, Kid’s Division, Centric Brands • Centric Brands
NEW YORK, July 21, 2025 (V SHADES) — Apparel company Centric Brands has announced the appointment of Rob Smith as President of its Kids division. Smith will be based in New York and report directly to Chief Executive Officer Jason Rabin.
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Smith will oversee the Kids division across all global brands and categories. He will be responsible for driving strategic growth, expanding consumer engagement, and strengthening the company’s position in the children’s apparel market.
Smith will work alongside Steve Pinkow, who has led the division for 17 years. Pinkow will transition to a consulting role at the end of the year and continue in that capacity through 2026.
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“Rob is a dynamic and purpose-driven leader with a strong track record of building brands, scaling businesses, and inspiring teams. His deep industry expertise and forward-thinking approach will be invaluable as we advance our kids’ platform globally. I am extremely thankful to Steve for his friendship, dedication and the business he built over the past 17 years. He has left an indelible mark on the organization,” said Jason Rabin, Chief Executive Officer of Centric Brands.
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Smith brings more than 35 years of experience in fashion and apparel across men's, women's, and children's categories. He most recently served as CEO and Founder of fashion and lifestyle brand The Phluid Project. Under Smith’s leadership, Phluid products expanded to over 10,000 retail locations in North America.
Earlier in his career, Smith served on the Board of Directors at Steve Madden and held roles including Chief Product Officer at Haddad Brands, and senior leadership positions at Macy’s and Victoria’s Secret.
“I’m honored to join Centric Brands and lead the Kids division at such an exciting time for the business. Throughout my career, I’ve been passionate about building brands that reflect the needs and values of today’s consumers. I look forward to working with the talented teams at Centric to continue driving innovation, expanding our global reach, and creating meaningful connections with families around the world,” said Rob Smith.
For more information, visit www.centricbrands.com.
Source: Centric Brands
